Boiling Frog Development
- Consulting Firms
We train sales professionals how to enter their prospects buying cycle before their competition does. This allows them crucial time to differentiate themselves and not have to compete on price.
The world of business to business sales is facing a changing paradigm – a tectonic shift in the timing of sales professional’s ability to create value in the sales process. Buyers today are more sophisticated and are wielding a lot more power- more than any time in history. They have access to more information and are intentionally exercising more control over the sales process, pushing the sales professional later in the buying process.
Fortunately, in this new era, there is an opportunity to dominate against your competition. The elite top 1% of sales professionals have learned how to enter the selling process earlier gaining a huge advantage on their competition. Today’s decision-makers want fresh insights and a collaborative relationship with the sales professionals that call on them.
More than ever, sales organizations must have a competitive displacement strategy that focuses on moving their sales professionals ahead of their competition and earlier in the buying process.
The sales professional that acquires deep industry knowledge, strong business acumen, and has built strong industry connections will be invited to the buying conversation earlier. I have developed these strategies over the last two decades and they have proven to win 100’s of millions of dollars in new business.
Over the last 25 years, I have spoken to small organizations and given keynote speeches and wo
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